Kia is a South Korean automobile company that is a value leader in each of the individual car classes that they produce vehicles in—while still being known for their affordability and fuel-efficient cars. Kia is a sub-brand of the Hyundai Group and together they are the 4th largest car manufacturer globally. Kia is known and proud of wowing people with new unveilings of vehicles: Kia Stinger, Kia Telluride, and Kia K900. This goes along with their slogan “The Power to Surprise”.