Tumblr is an online blogging and social networking platform created by David Karp. Launched and founded in February 2007, the site became popular by 'Tumble Bloggers', also known as short form bloggers, and quickly gained over 75,000 users. The site was designed to allow short form bloggers to develop their own content as well as connect with other short form bloggers. Today, the site has over 475 million blogs and is a component to Automattic Inc, the same company which owns another popular blog site, WordPress.

What is Tumblr used for?

Tumblr is used as a blogging and social media platform that allows users to publish short form blog posts. Tumblr offers users the ability to completely customize their own pages making the website different from other social media networks. Tumblr is used for ecommerce, personal use, fan groups, and social issues.

How do you delete your Tumblr account?

Delete your Tumblr account by logging into your account in a web browser, clicking the account icon, and clicking on settings in the drop-down menu. Scroll to the bottom of the page to the Delete Account button where you will enter your email and password to confirm. Click Delete Everything below the password text box and your account will be deleted.

When was Tumblr created?

Tumblr was created by David Karp on February 1st of 2007. The platform is currently owned by Automattic. Tumblr was inspired by 2 websites: The Projectionist and Anarchai. By July 1st of 2009, Tumblr had 50 million views per month. On August 12 2019, Tumblr became the host of 475 million blogs.

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Tumblr Guides
Browse through our curated Tumblr Guides for additional categorizations, tips, details, variations, styles, and histories of Tumblr. Guides provide additional insights into the unique properties and shared relationships between elements.
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128 px
128 px
Tumblr Avatar
4.520
4.520
200
3D
Tumblr Avatar
1055 px
3000 px
Tumblr Header Image
37.200
105.800
40
3D
Tumblr Header Image
169 px
540 px (Dashboard)
Tumblr Post - Audio
19.100
110
3D
Tumblr Post - Audio
Stretches
540 px (Dashboard)
Tumblr Post - Chat
19.100
200
3D
Tumblr Post - Chat
Stretches
540 px (Dashboard)
Tumblr Post - Link
19.100
460
3D
Tumblr Post - Link
Stretches
540 px (Dashboard)
Tumblr Post - Photo
19.100
120
3D
Tumblr Post - Photo
Stretches
177, 268, 540 px (Dashboard)
Tumblr Post - Photo Set
19.100
5
3D
Tumblr Post - Photo Set
Stretches
540 px (Dashboard)
Tumblr Post - Quote
19.100
255
3D
Tumblr Post - Quote
Stretches
540 px (Dashboard)
Tumblr Post - Text
19.100
555
3D
Tumblr Post - Text
Stretches
540 px (Dashboard)
Tumblr Post - Video
19.100
460
3D
Tumblr Post - Video
Stretches
540 px (Dashboard)
Tumblr Sponsored Carousel
19.100
70
3D
Tumblr Sponsored Carousel
432 px
1080 px
Tumblr Sponsored Day - Banner
15.200
38.100
5
3D
Tumblr Sponsored Day - Banner
Stretches
540 px (Dashboard)
Tumblr Sponsored Photo
19.100
70
3D
Tumblr Sponsored Photo
Stretches
540 px (Dashboard)
Tumblr Sponsored Video
19.100
70
3D
Tumblr Sponsored Video
Tumblr Post - Video
Dimensioned layout drawing of Tumblr Post - Videos labeled with height and width

Tumblr Videos posted on a user’s Tumblr page can be seen by their followers on their dashboard and be shared with their own followers and can illustrate larger scenes than can be shared in a static image. This can be done without disrupting the flow of their browsing. Unlike a format like YouTube, Tumblr has a limit on what kinds of videos can be uploaded and how many a user can upload per day.

Tumblr Video Posts have a height that stretches and Dashboard width of 540 px. Video uploads are limited to a maximum of 5 minutes of new video per day. Video Posts support MP4, MOV, and embedded formats with a maximum file size of 100 MB.

Tumblr Videos posted on a user’s Tumblr page can be seen by their followers on their dashboard and be shared with their own followers and can illustrate larger scenes than can be shared in a static image. This can be done without disrupting the flow of their browsing.

Tumblr Video Posts have a height that stretches and Dashboard width of 540 px. Video uploads are limited to a maximum of 5 minutes of new video per day. Video Posts support MP4, MOV, and embedded formats with a maximum file size of 100 MB.

Tumblr Post - Video
Height:
Stretches
Width:
540 px (Dashboard)
Length:
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Aspect Ratio
Varies
Resolution
720p (recommended)
Weight:
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Formats: MP4, MOV, embed
Video Size Maximum: 1280 x 1920 px

Video Upload Duration: 5 mins per day

Audio Encoding: AAC
Print Sizes: Flexible x 7.5” | Flexible x 19.1 cm

File Size
100 MB (max)
Company
Tumblr

Drawings include:
Tumblr Post (Video) interface mockup

Details & Downloads

Downloads

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3D Downloads

Tumblr Post - Text
User interface drawing of Tumblr Text Posts with measured dimensions and sizes

A Tumblr Text Post features plain text and appears in a user’s Tumblr Dashboard. Text posts can be created by any user on the platform. Text styles can be changed within a text post, hyperlinks can be included, as well as image, audio, or video. Text posts can be short or long with heights that stretch to the length of the post.

Tumblr Text Posts have a dashboard width of 540 px (Dashboard) and supports plain and styled text. Tumblr Text Posts can include images in JPG, PNG, GIF, or BMP formats with the size properties of other Tumblr Photo Posts.

A Tumblr Text Post features plain text and appears in a user’s Tumblr Dashboard. Text posts can be created by any user on the platform. Text styles can be changed within a text post, hyperlinks can be included, as well as image, audio, or video. Text posts can be short or long form.

Tumblr Text Posts have a dashboard width of 540 px (Dashboard) and supports plain and styled text. Tumblr Text Posts can include images in JPG, PNG, GIF, or BMP formats with the size properties of other Tumblr Photo Posts.

Tumblr Post - Text
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Stretches
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540 px (Dashboard)
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Aspect Ratio
Resolution
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Formats: Text, Styled Text

Images: Can include images in text posts

Image Formats: JPG, PNG, GIF, BMP
Print Sizes: Flexible x 7.5” | Flexible x 19.1 cm

File Size
Company
Tumblr

Drawings include:
Tumblr Post (Text) interface mockup

Details & Downloads

Downloads

2D Downloads

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3D Downloads

Tumblr Post - Chat
Dimensioned layout drawing of Tumblr Chat Posts labeled with height and width

Tumblr Chat Posts are another unique form of text content on Tumblr created with text styles that automatically differentiate the various characters engaging in back and forth conversation. Unlike a Quote Post, Chat Posts illustrate and emphasize a discussion between multiple parties rather than a single statement.

Tumblr Chat Posts have a dashboard width of 540 px (Dashboard) and support plain text and styled text.

Tumblr Chat Posts are another unique form of text content on Tumblr created with text styles that automatically differentiate the various characters engaging in back and forth conversation. Unlike a Quote Post, Chat Posts illustrate and emphasize a discussion between multiple parties.

Tumblr Chat Posts have a dashboard width of 540 px (Dashboard) and support plain text and styled text.

Tumblr Post - Chat
Height:
Stretches
Width:
540 px (Dashboard)
Length:
Depth:
Aspect Ratio
Resolution
Weight:
Area:

Formats: Plain Text, Styled Text


Print Sizes: Flexible x 7.5” | Flexible x 19.1 cm

File Size
Company
Tumblr

Drawings include:
Tumblr Post (Chat) interface mockup

Details & Downloads

Downloads

2D Downloads

Right Click and 'Save As' to Download

3D Downloads

Tumblr Post - Quote
Illustrated dimensions of Tumblr Quote Posts measured with height and width

Tumblr Quote Posts are a unique Tumblr content type designed to emphasize and focus on the power of a specific quotation. Differing from other Tumblr content, Quote Posts feature enlarged text and font styles designed to make quotations feel more powerful and sage-like in their delivery.

Tumblr Quote Posts have a dashboard width of 540 px (Dashboard) and supports plain text and styled text.

Tumblr Quote Posts are a unique Tumblr content type designed to emphasize and focus on the power of a specific quotation. Differing from other Tumblr content, Quote Posts feature enlarged text and font styles designed to make quotations feel more powerful and sage-like in their delivery.

Tumblr Quote Posts have a dashboard width of 540 px (Dashboard) and supports plain text and styled text.

Tumblr Post - Quote
Height:
Stretches
Width:
540 px (Dashboard)
Length:
Depth:
Aspect Ratio
Resolution
Weight:
Area:

Formats: Plain Text, Styled Text 


Print Sizes: Flexible x 7.5” | Flexible x 19.1 cm

File Size
Company
Tumblr

Drawings include:
Tumblr Post (Quote) interface mockup

Details & Downloads

Downloads

2D Downloads

Right Click and 'Save As' to Download

3D Downloads

Tumblr Sponsored Photo
Dimensioned layout drawing of Tumblr Sponsored Photos labeled with height and width

Tumblr Sponsored Photos are branded pieces of static content designed to integrate seamlessly with other organic Tumblr posts. With the same size properties and parameters as standard Tumblr Image Posts, Sponsored Photos are opportunities to craft an identity of a company around enticing posts on the platform.

Tumblr Sponsored Photos have a dashboard width of 540 px and a flexible height up to 1920 px. Like other Photo Posts, Sponsored Photos support JPG, PNG, and GIF formats with the size properties of other Tumblr Photo Posts.

Tumblr Sponsored Photos are branded pieces of static content designed to integrate seamlessly with other organic Tumblr posts. With the same size properties and parameters as standard Tumblr Image Posts, Sponsored Photos are opportunities to craft an identity of a company around enticing posts.

Tumblr Sponsored Photos have a dashboard width of 540 px and a flexible height up to 1920 px. Like other Photo Posts, Sponsored Photos support JPG, PNG, and GIF formats with the size properties of other Tumblr Photo Posts.

Tumblr Sponsored Photo
Height:
Stretches
Width:
540 px (Dashboard)
Length:
Depth:
Aspect Ratio
Varies
Resolution
72 ppi (screen)
Weight:
Area:

Formats: JPG, PNG, GIF
Image Size Maximum: 1280 x 1920 px

Image Size Recommended: 540 x 750 px

Print Sizes: Flexible x 7.5” | Flexible x 19.1 cm

File Size
10 MB (max)
Company
Tumblr

Drawings include:
Tumblr Sponsored Photo interface mockup

Details & Downloads

Downloads

2D Downloads

Right Click and 'Save As' to Download

3D Downloads

Related Digital Collections
Digital