Instagram Feed Video - Ads

Instagram Feed Video Ads are advertisements that appear on a user’s Instagram feed and feature call-to-action buttons that tell users to apply now or call now. These feed video ads appear like organic feed videos and provide an efficient call-to-action. They are able to target a specific audience.

Instagram Feed Video Ads have heights of either 608 px (Landscape) or 1080 px (square) and width of 1080 px. Aspect ratio are respectively either 1.91:1 (Landscape) or 1:1 (Square). Instagram Feed Video Ads support MP4 (recommended) and MOV formats with a maximum file size of 4 GB (max). Video durations of up to 120 seconds are supported, with a maximum caption of 125 characters.


*Under Development*

608 px (Landscape); 1080 px (square)
1080 px
Aspect Ratio:
1.91:1 (Landscape); 1:1 (Square)
72 dpi (Screen)

Formats: MP4 (recommended), MOV
Duration: 120 seconds (max)

Frame Rate: 30 FPS (max)

Caption Text: 125 character (max)
Print Sizes: 15” x 8.44” | 381 x 214.5 mm (landscape); 15” x 15” | 381 x 381 mm (square)

File Size:
4 GB (max)


Drawings include:
Instagram Feed Video Ads interface mockup

Related Tags


2D Downloads

Right Click and 'Save As' to Download
Ad Blocker
Enjoy free drawings? We do too! 
Advertising helps fund our work.
Please support the project by disabling
or whitelisting your ad blocker while browsing Dimensions.Guide. Thanks!

Instagram (IG) is a social networking platform based around sharing photos and videos. Launched in October 2010, Instagram gave users a series of filters that could be used to alter photos and the concept quickly gained popularity.